Free Pacific Northwest Business Event February 9th

Looking for a new position? Unsure how to how to stand out in the job crowd. Want to network with new business individuals.Need more job leads? Don't want to spend any money doing this? If you live in the Pacific Northwest check outthis upcoming February 9, 2012 event.

This may be just the push you need.

Business Success

Start early planning your business for success in 2012!

Business Promotion During the Holidays

We are looking to hear methods of business promotion being utilized this holiday season. What steps have you taken to attract new customers? Has it proven successful? Share your ideas and actions here, so others can learn from you.

Seattle Has a New Claim to Fame!

Imagine my surprise when I learned of a recognition for our city. The best bartender in America lives here and works at a local downtown restaurant. Now, because of this standout award, imagine the publicity that is coming to this facility. Check out my article, and think about what you have done lately to make your business stand out.

Struggling to Manage Your Business Time Wisely?

Are you running a business, but still struggling with time management? Check out my latest article for added pointers.

Have You Thought About Purchasing a Business?

Have you ever dreamed of owning your own business, but are just unsure if the business will be a success? Well, to take this step can be risky, but a fun challenge as well. Perhaps the idea of purchasing a business that is already established looks attractive to you. Making this move just may be the right opportunity for you. Check out my latest article to learn some of the advantages of pursuing this business opportunity. Click here.

I Had to Giggle at This One!

As I thought about today and the things I wanted to talk about, I realized I wanted to remind everyone about the importance of selecting a business name that stands out, clearly represents you, defines what you do, the services you have available... You want a name that is going to make people think about you even when you are not in front of them. If you can come up with a name that makes people giggle that can be even better. Here is an article that does a perfect job of just that. Click here.

Sally Petersen Interview Part 2

Part two of the interview with author and entrepreneur Sally Petersen is now available. Part 1 can be found on my June 7th post.

6. Has writing this book changed your life in anyway, and if so how?
Yes. Anyone who actually finishes writing a book knows what a monumental task that is. Just to finish is a victory; to see it published and helping people is wonderful. I am grateful to people like Swannee who caught the confidence of Dream and want to share it to help others.

7. What advice would you have for up and coming entrepreneurs?
If you have one, keep your day job while doing the start up work on your business, if it's not a conflict of interest. Start slow, create small successes and you'll learn safely. When it's time to cut loose, you'll know.

8. What is the hardest part about running your own business?
Finding time to do everything. I tell my readers, if you can't manage your time, you won't make it. Other than that, everyone has a "hardest part." For me, it's marketing, for some it’s the financial details; others have trouble closing a sale.

9. Tell us about your new literary work and where the idea came from?
I view life as a series of little episodes or stories, and I've wanted to tell them. I have a quirky view of work, kids, what I see when I travel, people. Tea Pie, Love and Reality is a collection of very short pieces—some funny, some thoughtful—about life. Many readers relate to them.

10. How is your new literary work different from what you have done in the past?
It's more personal. I'm a private person and have written for newspapers, magazines and businesses, not about myself and my take on life. Tea Pie was a stretch.

11. What are your future plans?
My next writing will be memoir. I grew up in the Midwest and have watched decades of change in our world. I have changed also during that time. I want to write about a life many women will relate to, just as many people relate to the stories in Tea Pie and the idea of your own business in Dream. Stay tuned.

12. How do you define success?
Success for me means developing and maintaining a secure financial base so I can follow my dream of fulfilling work, travel, and using whatever skills I possess to help those who cross my path.

Sally's books are available on Amazon.com and through her website, PetersenPublications.com. She and her husband, also a writer, send a periodic newsletter. If you would like to receive it, sign up on the website in the Media/Resources room or send your email address to sally@PetersenPublications.com.

Sally Petersen Interview Part I

It is with great pleasure that I present the first part of my interview with the fabulous author, and entrepreneur Sally Petersen.


The Real American Dream
Creating Independence & Running a One-Person Business

"Sally ran a successful one-person business for thirteen years. With her creative help, you, too, can create a life of independence and financial well-being. The book features business tools, fresh ideas, and step-by-step coaching. It will guide you through the ideas and self-awareness necessary for success. And remember, it's you who define "success."

1.Tell us a little about your background as an Entrepreneur?

I didn't start out to be en entrepreneur, but after ten years in a Fortune 500 corporation, my job was eliminated. While taking a job-search program it became clear that I was no longer interested in corporate life. When I reviewed my work history (for the class) I discovered almost all my previous jobs called for me to start from scratch, to design the work. So I thought: If I can do it for other people, I can do it for myself. I'll design my own work, start my own business and build it around the writing skills I already have. It was one of the best decisions I've made.

2. Why did you decide to write this book?

After establishing a business of writing, editing and desktop publishing, I worked informally with the same search group that helped me. I talked to so many of their people that I decided to design a workshop to reach more potential entrepreneurs at once. The workshop turned into a book.

3. The Real American Dream…Interesting choice of words in your title. What is your definition of the Real American Dream?

I believe the real dream for many of us is to control our own destiny, to be our own boss, not just make money and own a home; to go beyond the traditional building blocks of the dream. Americans’ characters are built on pioneers who left security and moved west, left other countries and came here, or were set free. They all wanted to create a better life. That spirit lives on in us, generations later.

4. With so many business and employment books out there, what makes this one different?

One size does not fit all, and this book urges readers to make decisions that fit them, not someone else. It affirms each reader's uniqueness. Dream takes on the "why" of decisions, not just the how-to, although that is there too. I urge readers to understand themselves very well, then to make their businesses fit that reality. Dream takes them by the hand and walks them through the process.

5. What is the one thing you would like your readers to learn from this book?

To be realistic and enthusiastic. The process should be fun, or else go work for someone else. I'd like readers to develop a positive attitude that says: experiments don't fail, they teach you something. I will learn from my mistakes. I also want readers to build confidence by setting the business up right from the beginning and creating small successes. I favor a go-slow approach.

6. Has writing this book changed your life in anyway, and if so how?

Yes. Anyone who actually finishes writing a book knows what a monumental task that is. Just to finish is a victory; to see it published and helping people is wonderful. I am grateful to people like Swannee who caught the confidence of Dream and want to share it to help others.

Sally's books are available on Amazon.com and through her website, PetersenPublications.com. She and her husband, also a writer, send a periodic newsletter. If you would like to receive it, sign up on the website in the Media/Resources room or send your email address to sally@PetersenPublications.com.

For You Pacific Northwest Small Business Owners

Small Business Forum
with Congressman Adam Smith
Thursday, June 3rd - 7AM

Congressman Adam Smith will be joined by representatives from over 20 federal agencies to offer information on federal programs helping small businesses work with the government, navigate federal rules and regulations or apply for federal resources. Invited agency representatives from the Economic Development Administration (EDA), Washington State Employment Security, Internal Revenue Service, and the General Services Administration will also be present to answer questions about what programs and tools they offer to local small businesses.

How to Maintain Balance Between Business and Family Life

The economy has forced many people into the position of working longer hours in order to pay the bills. What once was a 40 hour work week for many, has turned into a 50 plus hour work week. Often this means bringing work home, and continuing your shift during the evening hours. This makes it difficult for many to separate their work life from their home and family life. Here are a few tips to help you maintain balance.

Set a Schedule

Use an organizer to help you clearly review what is expected of you each day, week, and month. Establish an action log and catergorize items in order of priority. Review the list often, and clarify the amount of time needed to complete these tasks. Allocate additional time in the schedule in case you run into problems. The less stress you can allow to enter your life, the better.


Learn to Decline

When you know your job, and you know it well that can make things difficult. Everyone will turn to you as their savior. While this is flattering, it can become a problem and easily overwhelming. Look at the requests that are mandatory and review how you can fit them into your schedule and successfully accomplish them. For all other requests, you must learn to say "no," and limit what you commit to. When you overcommit, you easily set yourself up for failure because you have now placed yourself in a position of not completing taks to the best of your ability. Stay focused.

Make Family a Priority

While you want to be a success in business, what you often find yourself working for (making a better life for your family,) is what you end up losing in the end. Set weekly schedules for your family, so that each member is aware of what is happening and what is expected. Find a place to post a calendar everyone has access to and can review. For younger children, explain to them what the plans are to increase their excitement. They are good at reminding parents about things, and it can also assist you in remaining on track with your commitments. One simple activity you can do is establish the rule of turning off all electronic equipment during dinner. Turn the volume down on the answering machine, and do not answer the telephone. This provides a simple guaranteed time for members to share the happenings of their day sans interruption. It will also bring families closer together by creating a consistent time for bonding.


Ask for Help

Often we fail to ask for assistance when needed because we are fearful of appearing as if we are unable to complete assigned tasks, frightened about losing our jobs...but the underlying goal should always remain at completing any task to the best of your ability. At times this may mean seeking help, so that you remain in a position of putting your best foot forward and presenting a superior finish. So, before you become frustrated and overwhelmed ask a co-worker, family member, mentor...to share the load and when you are finished be willing to share the credit for a job well done.

Allow Yourself to Go There!

Yesterday, I saw an interesting episode of the Tyra show. It was informative, as well as amusing because it was a reminder of what can happen when individuals allow themselves to think outside the box. You just may find yourself with a new job, or home business to start.

When we think of working at home most individuals think of work that can be accomplished on the computer: data entry, medical transciption, virtual assistant ... but what can you come up with when you begin to think of the unusual employment opportunities? I saw an individual that was a professional dog food taster, one who removed chewing gum from the city streets, cleaned port a potties daily... the list goes on. My point is, these individuals were doing jobs and getting paid for things many of us have never given a second thought to.

Today, allow yourself to go there. Take yourself outside the box and watch the direction your mind travels to when thinking about business opportunities. You just never know what your next adventure will be.

Make it Fun and Involve Your Child in Your Business

I know you are probably looking at that statement, and saying “are you kidding?” Our schedules are busy, and there barely seems to be enough hours in the day to accomplish tasks as it is.  But by setting aside time now to explain things to your child regarding business, responsibilities, commitments, and the importance of organizational skills-this can prove to be rewarding for them in the future. The most important lessons begin at home, and here are a few simple steps you can take to make this happen.

 

Explain and Demonstrate Responsibilities

 

Children learn not only what you say, but they learn things by what they observe you doing. If you have a common habit, there is a strong possibility they may want to mimic it. Ensure it is a positive habit. Make a habit of setting aside time monthly to discuss finances with your child. This doesn’t have to be anything long and complicated, but make it age appropriate. They must understand that the means to accumulating wealth and running a successful business is by saving, investing and planning for those rainy days that are guaranteed to come. Your status will have nothing to do with the labels you wear because sooner or later those will become worn out. The younger this is explained and understood, the better.

 

Understanding Finances is Fun

 

Make it a fun experience to learn about money. The more fun you have while learning, the stronger eagerness and interest will emerge. Find board games such as Monopoly that allow you to have hands on experience with paper money, buying and purchasing properties, earning additional funds etc. Also, check to see what opportunities your child has at school to obtain additional knowledge about money and get them involved in it.

Always Look for the Unique Twist

I read alot, and research even more as I strive to continuously make new discoveries about work at home business opportunities, scams, and things that I find of interest that I would like to share with others. Today, while reading about some unique businesses and how they were started, I stumbled across an interesting article. You never know when a business idea will develop. Read about a gentleman and his dog, and how his business Geese Police started click here.

Need to Order Supplies on a Budget?

If you are looking to refill your supply drawer for many of your business needs look no further than www.vistaprint.com. They currently have some fantastic deals running.

Did You Survive April Fool's Day?

On the day that so many people often get scammed, how did you make out? If you have information about a recent scam you have become aware of share that information with us. Check out these familiar businesses and the jokes they decided to play on this special day.

Have a Business Success Story?

Do you have a business success story that you would like to share with our readers? If so please email us your story. We are looking for stories involving the development of a business, the highs and the lows. Share your knowledge with others.

3 Ways to Move Your Business Forward When Everything Else Falls in Your Path

With the economy in its tragic state, it is more important than ever to ensure we are constantly on the move, in the right direction to keep our businesses progressing. No matter what the size, to succeed you must get your business noticed by customers. You have the ability to control this task, but often this is forgotten due to the continual goal of earning money and life's daily requirements. Sure money is important, but it is just as important to ensure you choose a homebased business you will enjoy. When you do, your authentic being will shine through. Here are a few tips you can employ daily to keep your business on the right track.

Spend the time to continually improve your business: No matter how satisfied you are with your business, there is always room for improvement. Each customer has a different need that desires to be met. Businesses that never offer change, or variation in their products become stagnate over time. Always look for ways to give your business that extra boost. Set it apart from the others. Ex. if you run a desktop publishing business, think of new methods that will help your clients run their businesses more efficiently. Rave about these methods. If you believe it, and show it-your client will see it. Show them why you're their "go to person." Run a landscaping business? offer a discount, free consultation on flowers that can be easily planted while requiring limited maintenance. Think of a gimmick that will stop them in their tracks. Don't let them go through their day without thinking of your business.Be creative, wacky, and keep it fun.

Have something you hate to do, assume some customers or potential future customers may have the same dislike. Offer that service that people need, but hate to do or just may not have time to do.

A couple of years ago I read an interesting article on an individual that had started a very profitable homebased business in Portland, Oregon by offering to do something he hated doing himself. Scooping dog poo from the yard. He developed a business plan, offered weekly rates to scoop the droppings from neighborhood yards, bought a few inexpensive pieces of equipment and he was on his way. Amazingly! People jumped at the opportunity to have this daunting task eliminated from their agenda. Brainstorm, and see what ideas you can come up with. You might be surprised what your next business venture turns out to be.

Make your mantra FEAR WILL NOT STOP ME! Say it to yourself daily. It is amazing the number of individuals that fail to pursue lifelong dreams because of fear. We all have it, but the way it affects your life, is where you choose to place it in your life. So,starting today take a chance on doing something you have always dreamt of doing. Make a plan, decide to give it your best shot, and go for it. If it doesn't work out the way you envisioned, chances are you will be no worse off tomorrow. But, if you fail to even attempt to progress forward-you will be left with wondering what could have been. What is your business dream? Figure out how to make it happen.

Know what you need: Often we have a tendency to think I want this, or I need that. Perhaps you think I would be happy with my business if I could make this amount of money per month. Figure out your business needs and make a list. Now look at your wants. Often when we make lists, upon reviewing them we find that our desires aren't realistic. Perhaps it is unrealistic to think you are going to make $5000.00 monthly in this economy. But, is there anything wrong with making that a future goal? No, but like anything else you must nurture your business and give it attention and time. You cannot get what you want, if you cannot clearly define what you need. Take the time to figure it out. Once you have, remind yourself often of what those needs are and make sure you perform one activity daily that will take you in the right direction of reaching your long term goals.

Rejuvenate Your Business During These Difficult Economic Times

Lately in my community, it seems like another business is closing its doors every few weeks. This is heartbreaking because I have patronized many of these businesses and seen the hard work and labor their owners have put into making them a success. But, often this isn't enough because the economy can still stampede you when you least expect it. Here are a few quick tips to assist you in the challenge of helping your business survive.

Grab a notebook, pad, your computer, or whatever works for you. You are going to make an action log. So, it is time to create your plan. You cannot truly move forward if you have no idea of what you intend to accomplish. Set dates! This will keep you moving forward, because this makes it clear what the timeline is, and what the expectations are.

Don't try to make too many changes too quickly. This is often the downfall for many individuals. They have a host of ideas, and take on too much at once, burn out, or become frustrated and nothing gets done. Decide on one or two of the most important adjustments that you believe would benefit your business, and be beneficial. Make them happen.

If you have an idea, but cannot clearly see how to make the changes happen, ask for ideas and opinions from individuals you know, trust and respect. Often others can observe an idea from an angle you may have not thought of. Seek out a mentor in the same field or similar field that may have gone through this process and see if they can help guide you. They just may be able to prevent you from sinking in to certain pitfalls because they have already been through it.

Remember the old school methods of relationships and doing business? We have to admit that modern technology has eliminated the personal touches that meant so much. Now everyone emails,texts...how about calling clients and letting them know you still care about them? See if there is a service they need that perhaps your company can provide. If you can make it happen, do it! Handwritten notes are wonderful because most businesses now do everything electronically. There is nothing like a handwritten note that says. "I appreciate your business, and thank you for supporting me." Set yourself apart from the pack with this forgotten approach. I make it a point to make mental notes of businesses that have taken the time to do this for me. Remember, when your business makes a kind jester, others will spread the news.

Always look for ways you can continue to expand. Is there another business that you can connect with to perform a joint venture? Look around, and perhaps you will find an area that will help you thrive both professionally and financially. Perhaps you may even make a new business associate along the way.

Are you working with team players that can help you reach the next level? You need to ensure your team members have talent that can help you reach the goals you have planned for your business.

While reviewing others and reevaluating their offerings, you need to review yourself, business conduct, strengths, weaknesses, and ways you can improve to help promote your business to new heights.

Always stay current on methods and areas to improve, stay open to others and ideas, and work with integrity to take you to the next level of development.

Are We Really In Charge of the Schedule?

This is a question I have had plenty of time to ponder upon during the past couple of days. As I reviewed 2009 I realize how blessed I am. Looking at the difficulties in the world: the recession, healthcare,violence,natural disasters etc. I have really taken the time to recognize that on a daily basis my life needs are being met and we (family) are still making it. I am grateful.

After ringing in the new year with a delicious Philly Cheese Steak sandwich, and going to the theatre to check out the amazing movie Avatar- if you haven't seen it, be sure to check it out... I watched Dick Clark's New Year Rockin Eve as the final minutes of 2009 ticked away. I had my schedule in hand, and knew what was going to happen on 1/4/10 after my youngest daughter was dropped off at school. I had the schedule planned, and business was going to be taken care of. Then it happened! You might wonder what it is. It is life. I was struck with an unexpected illness that had me confined to the house and bed for the next few days. Boy was I mad. This wasn't on the schedule. But, I guess that is a life lesson. Sometimes we have plans for what we think is coming, and then we learn we are not always in charge. This is how life is, and this is how your business ventures will be.

Seize it as an opportunity to revise the schedule, face the challenges, and come back stronger than ever. That is what I am going to do.